Unsold Studio is a Detroit-area design studio. Branding is our specialty, and our range goes well beyond it: strategy, creative direction, web, print, packaging, and more. We work with museums, community organizations, and businesses that have something distinct to say, and we help them say it well.

We're strategic about the big picture, collaborative about the work, and easy to work with along the way.

What we do:

  • Brand Strategy

  • Brand Design

  • Graphic Design

  • Creative Direction

  • Consulting

We run a tight ship:

We find what makes you distinct.

We build a strategy that gets you seen.

We create the work together, from start to finish.

  • Indigo Design Award (Amsterdam, Netherlands), Gold Winner in Branding for Entertainment, Cranbrook on the Green: Artist-Designed Mini-Golf, 2023 (Juried)

  • Indigo Design Award (Amsterdam, Netherlands), Silver Winner in Integrated Graphic Design for Graphic Design, Cranbrook on the Green: Artist-Designed Mini-Golf, 2023 (Juried)

  • Indigo Design Award (Amsterdam, Netherlands), Bronze Winner in Branding for Graphic Design, Cranbrook on the Green: Artist-Designed Mini-Golf, 2023 (Juried)

  • Indigo Design Award (Amsterdam, Netherlands), Silver Winner in Branding for Health & Beauty, Wind River 02 Spa, 2023 (Juried)

  • Indigo Design Award (Amsterdam, Netherlands), Silver Winner in Branding for Services - Other, Wind River 02 Spa, 2023 (Juried)

  • Indigo Design Award (Amsterdam, Netherlands), Bronze Winner in Branding for Graphic Design, Wind River 02 Spa, 2023 (Juried)

  • Graphis Design Annual 2022, Silver Award in Print – Branding, Trailside Eye Care

  • Graphis Design Annual 2022, Silver Award in Print – Poster, Michigan Opera Theatre

  • Graphis Design Annual 2022, Honorable Mention in Print – Branding, Bestie Doula

  • Indigo Design Award (Amsterdam, Netherlands), Gold Winner in Branding for Services - Other, Bea’s Detroit, 2022 (Juried)

  • Indigo Design Award (Amsterdam, Netherlands), Silver Winner in Branding for Graphic Design, Bea’s Detroit, 2022 (Juried)

  • Indigo Design Award (Amsterdam, Netherlands), Gold Winner in Poster and Brochure Design for Graphic Design, Michigan Opera Theatre: 2021–22, 2022 (Juried)

  • Indigo Design Award (Amsterdam, Netherlands), Silver Winner in Promotional Materials for Graphic Design, Michigan Opera Theatre: 2021–22, 2022 (Juried)

Awards and Recognition

  • Indigo Design Award (Amsterdam, Netherlands), Bronze Winner in Branding for Beverages – Fruit Juice, Bea’s Squeeze, 2022 (Juried)

  • Indigo Design Award (Amsterdam, Netherlands), Bronze Winner in Packaging Design for Graphic Design, Bea’s Squeeze, 2022 (Juried)

  • Creative Communication Award, Winner in Brand Identity, Bea’s Squeeze, 2021

  • Creative Communication Award, Winner in Package Design, Bea’s Squeeze, 2021

  • Creative Communication Award, Honorable Mention, Bea’s Detroit, 2021

  • Indigo Design Award, Gold in Branding for Medicine, Trailside Eye Care, 2021

  • Indigo Design Award, Silver in Branding for Social Change, Bestie Doula, 2021

  • Indigo Design Award, Silver in Branding for Technology, Citizen Robotics, 2021

  • Graphis Design Annual 2021, Honorable Mention, Branding for Spectacle Society

  • Graphis Design Annual 2021, Honorable Mention, Book Design for Women Rapping Revolution

  • Creative Communication Award, Winner in Brand Identity, Bombshell Treat Bar, 2020

  • Creative Communication Award, Winner in Brand Identity, Spectacle Society, 2020

  • 2020 Notable Women in Design, Crain’s Detroit Business

  • Indigo Design Award, Silver in Branding, Spectacle Society, 2020

  • Detroit Commerce Design Award, Winner as Contributor for Wasserman Projects, 2019

  • UNESCO City of Design Delegate, Singapore Design Week, 2019

  • Detroit Commerce Design Award, Winner for New Order Coffee, 2018

Our clients range from museums and foundations to neighborhood businesses and large companies. A few of them:

Bea’s Squeeze

Bombshell Treat Bar

Candy Bar Detroit

Center Stage Strings

Chipman Design Architecture

Cranbrook Art Museum

Cranbrook Center for Collections
and Research

Culture Lab Detroit

Detroit Institute of Arts

Detroit Opera

DLECTRICITY

Grandmont Rosedale
Development Corporation

Houm

InsideOut Literary Arts

The Kresge Foundation

Lady of the House

Midtown Detroit Inc

New Order Coffee Roasters

Spectacle Society

Stockyard Detroit

Wasserman Projects

Will Leather Goods

Some of the other things we’re up to!

13 years in business, still partners, and pretty confident the younger versions of us on the next slide would be thrilled with where we’re sitting today. A quick reintroduction for anyone new around here: we’re Unsold Studio, a branding
We’re proud to announce we won a @graphis_inc Design 2026 Silver Award in Branding, Print for @wro2spa! 🎉
Our partner @meagbarry just returned from a multi-week adventure to Morocco. She’s coming back inspired by all the colors, patterns, textures, typography, craftsmanship, and more from the experience. Thanks to the @cieemorocco team for planning
We’re very over winter, and are craving summer treats. In the meantime, we’re going to pretend it’s warm and grab some sweets from our client @bombshelltreatbar. We’re really proud of how our brand identity came to life in the
This year, we had the honor of creating a brand identity for @cranbrookcenter’s house party series, this year themed “A Winter’s Tale.” The Collections team asked for a cozy take on the coldest season, including an inspiration