Making "post-truth" visible
CLIENT
Culture Lab Detroit
WHEN
March 2017 to October 2017
ROLE
Visual Identity Design
Project Overview
Culture Lab Detroit is a nonprofit that works with local communities through creative partnerships, projects, and public dialogues. It aims to spark new relationships and artistic opportunities, and to encourage action-oriented exchange among a global network of artists, activists, and thinkers.
Each year, founder Jane Schulak picks a theme for Culture Lab's fall series of events, which are free and open to the public. We designed the visuals for Walls in 2016 and Post-Truth in 2017, and we've been Culture Lab's brand design team since 2016.
Project Brief
Communicate "post-truth" visually
Raise awareness and draw local, national, and international attendance to the 2017 Post-Truth events
Stay accessible to the public and to art insiders alike
Relate visually to Walls (2016) while giving Post-Truth an identity of its own